Stress test your GTM motion

10 minutes
Why GTM

In the age of AI, the cost and technical barrier to building great products has never been lower. Product and technology still matter but increasingly, they're not the constraint. GTM is. At the same time, AI is changing GTM itself: how companies find customers, sell, position, distribute, and fundraise is evolving month to month. What worked last year may already be obsolete. The scarce resource isn't another GTM playbook, it's knowing what's actually working right now.

BADideas runs Launchpad, a hands on GTM sprint, run by the best GTM operators in the game right now that rebuilds a portfolio company's positioning, growth model, and fundraising narrative in one working session. This is a 10 minute snippet of that process, run on your own site or deck.

  1. 1Where you are
    A plain read of your stage and how you sell today, established before you say what you think is wrong.
  2. 2Where it breaks
    One constraint, named in a sentence you can test, built from your own answers, not generic advice.
  3. 3How to solve
    Three moves to start this week, and what to measure to know if they are working.
The world class GTM operators behind this
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